Why Shopping Small This Black Friday Means Everything
Black Friday is here again—that whirlwind weekend of deals, discounts, and the panic to tick off Christmas shopping lists. But while the big chains and crazy discounts get most of the attention, the small, independent businesses can find this time of year a challenge.
Here’s why supporting small businesses this Black Friday matters more than ever;
You’ll Find Something Truly Special
Small businesses pour their heart into everything they create. You will find beautiful, one-of-a-kind treasures you simply won’t find in big stores. Whether it’s a hand poured candle, or a bespoke piece of jewellery, small businesses create gifts that have true meaning.
Make it Personal
There’s something special in shopping small. It’s the handwritten thank-you note in your package, the business owner who remembers your name, the care that goes into every detail. Small businesses are built on relationships, not transaction.
Your Money Means More
When you shop small, you’re not just buying a product—you’re investing in someone’s passion, in your local community, in the little things that make a place feel like home. Every pound you spend with a small business does so much more. It helps pay rent for the local shop on the high street It supports a parent working hard to provide for their kids. It keeps creativity and connection alive in your local community.
Doing Good for the Planet
Many small businesses are leading the way in sustainability—choosing eco-friendly materials, reducing waste, and crafting products with care. Their thoughtful, small-scale approach often makes them kinder to the planet than big retailers. By supporting these businesses, you’re voting with your wallet for a more sustainable world.
How You Can Help;
• Shop Local: Pop into your favourite local shops or Christmas markets and you will find unique and quality products that you can't find in larger stores.
• Support Online Businesses: Many small businesses have online stores and offer great Black Friday deals.
• Spread the Word: Share their posts on social media, leave a customer review, or tell your friends about a business you love.
Here are some of our favourite Independent Businesses we love to support;
The Small Home
The Small Home offers an edit of carefully chosen artisan products, both useful and beautiful, offering an antidote to the modern-day mind-set of disposability. The aesthetic is pared-back and understated. By taking inspiration from the Japanese Wabi Sabi concept – seeing the beauty in imperfections – The Small Home hails the handmade, the natural and the unique.
Creators of the softest, sustainably handmade sheepskin moccasin slippers for women, men and children, as well as beautiful accessories for the home.
Meminio
The concept of Meminio first struck Marie when she found a vintage suitcase case in her grandmother’s home. She began using it to store her daughter’s precious keepsakes. Ali, after a life changing event, had also been thinking about ways to keep and share memories with her children.
Their range includes gifts for any occasion from births and christenings, milestone birthdays, weddings and anniversaries. Capturing and storing all of those important memories, in beautiful ways.
Evolve Organic Beauty
"I have always been interested in natural remedies and nature. As a child my Romanian grandmother taught me how to make skincare using traditional ingredients, such as oats and calendula flowers.
Laura Rudoe started Evolve Organic Beauty in 2009 with the idea to create a natural and organic beauty range that would help people live a little greener every day. Her mission was "to make affordable, highly sensorial products that deliver effective results, yet are healthier and kinder for you and the planet.”
Loel
Founder of Loel, Andrea combined her love for both Italy and jewellery, and turned them into a business she could be proud of.
This combination has led to beautiful pieces made with all the penne fuelled pride and passion Italy has to offer. Jewellery that has the same reassuringly luxurious feel of a stunning pair of handmade heels, with ‘Made In Italy’ proudly stamped on the bottom.
